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In the modern economy, where most workers are knowledge workers, creativity and innovation are the most easily sustainable competitive advantages. In The Big Book of Creativity Games, Harvard trained psychologist Robert Epstein provides dozens of games and activities designed to stimulate creativity and generate innovation in the workplace. Dr. Epstein describes the scientific principles of creativity that underlie the games, and how these principles can be applied to tasks like problem solving, new product development, and marketing. Timely and innovative, The Big Book of Creativity Games is the ideal book for managers to turn to whenever they need: Games that are easy to lead and fun to play
Exercises that go far beyond standard brainstorming techniques
Innovation jump-starters for team meetings and work groups - Additional Information
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Name Big Book of Creativity Games SKU 48.16671 Year published 2000 Page count 223 Publisher McGraw-Hill ISBN 9780071361767 Author Robert Epstein Format N/A - Reviews
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